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webinar Retail Banking

How to Reinvent the Bank Branch

Banks have led the way in automating routine customer transactions, but they’ve been slower to apply technology to the branch office. While customers visit branches less often than they used to, the importance of face-to-face interaction when making critical decisions about their financial future hasn’t changed. New research by Celent dramatizes the critical role that branches play in building customer relationships and reinforcing brand value in a way that can’t be achieved in a browser or mobile app. Technology can be applied to streamline paper processes, identify upsell and cross-sell opportunities, personalize the banking experience and delight the customer. With banks facing unprecedented pressure from digital competitors, the branch remains the heart and soul of their operations.

In this webinar you’ll learn:

  • How branch automation can enable digital transformation for retail banks;
  • The top reasons customers of all ages continue to value bank branches;
  • The role that mobility can play in improving customer engagement.

Learn how technology can streamline paper processes, identify up-sell and cross-sell opportunities, and personalize the banking experience and delight customers.

Julie Godfrey

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Julie Godfrey

Julie Godfrey is the U.S. lead for Retail Banking Solutions & Innovation at Samsung Electronics America. She is responsible for co-innovation with industry leading financial services organizations transforming business processes and delivering competitive differentiation with mobile technology. Julie has been recognized for her achievement in Retail and Food Service customer experience design, employee mobility enablement and building emerging technology ecosystems in the fields of VR, mobile payments and wearable technology. Julie earned an MFA from the University of Tennessee, and an MBA in Data Analytics from Rutgers Business School. She is an advocate for the city of Newark and a patron of the Newark Museum.

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