Consumers are increasingly reaching for their mobile devices first to perform all kinds of daily tasks, and banking is no exception. More than half of smartphone users now rely on mobile banking services, according to research from Frost and Sullivan. With all of these transactions now happening online and on the go, what does this mean for your local banks?
With increasing adoption of mobile banking, banks must take a “mobile-first” approach to their branch networks. Customers can easily use their mobile devices to check account balances and transaction history, receive account alerts, transfer money between accounts, and even to deposit checks remotely.
The pervasiveness of mobility and the expectations of mobile customers make it essential for banks to deploy mobile-first bank branches. Banks that adopt a well-structured, step-by-step approach to facilitating mobile-first services in their branches can successfully meet customer expectations for mobile banking services and eliminate risks from mobile-first bank branch deployments.
Take a look at the infographic below or read the full Frostand Sullivan whitepaper on “Buildingthe Mobile-first Bank Branch.”