High brightness storefront displays turn a shopper's gaze into a buying journey.
As a future-looking company in a forward-thinking country, Microsoft Netherlands works to help empower people and companies to achieve more by constantly thinking about what’s next. As part of that, employees regularly attend trainings, seminars and company town halls using high-quality screens to encourage engagement and communication.
Collaborating with Samsung as its trusted partner allowed the company to identify the right solution to fit particular needs, providing best-in-class displays to ensure employees are getting the most out of every event while also giving Microsoft the most impressive indoor LED wall and digital signage displays in the Netherlands.
High-Impact Meeting Sessions
With company gatherings being a key part of the Microsoft culture — whether it be training sessions, seminars, town halls or hosting customers and partners — making an impact is critical to ensure engagement and a memorable experience. Microsoft Netherlands completely remodeled its building to create a more dynamic experience center for its employees, customers and partners, making every presentation as high-impact as possible.
Finding the Right Solution
In partnership with Microsoft Netherlands and Heuvelman Sound & Vision, Samsung installed IF Series LED displays, providing brilliantly realistic picture quality. The picture quality was of utmost importance for Microsoft, given how regularly the company used the screens for video trainings, seminars and big, office-wide town hall meetings. In addition, as the screens are installed in public areas in the office, they needed to create a high impact and “wow factor” for all passersby.
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Samsung’s IF Series displays offered the perfect combination of superior picture quality and intuitive usability, bringing together video processing technologies with High Dynamic Range (HDR) picture refinement to add crystal-clear clarity to any featured content. Leveraging LED HDR scene adaptation technology to showcase a detailed and realistic picture, the IF Series also implements dynamic peaking that empowers displays to reach peak brightness levels nearly two times higher than standard LED solutions.
Every single display in the IF series undergoes thorough factory calibration, fine-tuning all sub-pixels to achieve uniform brightness. Module-to-module calibration and advanced picture setting using Samsung LED Signage Manager (LSM) during installation maintains an excellent and consistent presentation.
Versatility Makes the Difference
The ambition for this installation was to inspire employees and visitors at any moment, not just during presentations or scheduled events. The IF Series offers a number of different products within its portfolio, meaning that Microsoft was able to utilize Samsung’s solutions across its building, not just in the main auditorium, including:
- Vertical, LED display in the cafeteria
- LED display at the consumer experience store at the first floor of the building
- UHD 65-in. standalone menu board display (QM65) in the cafeteria
- FHD 65-in. standalone display (DM65) in all meeting rooms
All of these displays provided cutting-edge, impactful display technology throughout the Schiphol location, ensuring that employees were able to make the most of every moment at Microsoft, from buying lunch through hosting a meeting.
Microsoft Netherlands has installed the ideal solution in order to support the renovation and modernization of its building, creating an engaging place for customers, partners and employees. The visually impactful displays have transformed the way the company now communicates and collaborates, empowering it to achieve more.
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