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When Do You Opt for AR Versus VR?

As Accenture‘s wearable technology leader and pioneer, Brent Blum is often tasked with helping his clients understand the best use cases for virtual reality (VR), mixed reality (MR) and augmented reality (AR).

“When you’re working with a specific structure, installation or setting — AR is a great tool,” Blum said at the Enterprise Wearable Technology Summit in San Diego.

Blum explained that AR is an ideal option when you’re accounting for the physical world around you, while VR lets you create any kind of environment. “Simulating a gas leak in a plant is an activity you wouldn’t want to recreate, but it would be great to do in VR [to test emergency protocol],” he says.

“A facility that’s far away — or a machine that costs a million dollars and only has two in the world — are great things to simulate, train on or predict in VR.”

In the video above, discover more applications within the enterprise for VR, MR and AR from Blum.

Natalie Zfat

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Natalie Zfat

Natalie Zfat is a social media entrepreneur and Forbes Contributor who has partnered with some of the most iconic brands in the world, including Rolling Stone, Food Network, American Express and Levi’s. Curating original content and videos, Zfat gains millions of impressions for the brands she advocates for. When she's not engaging with her half a million followers, Zfat loves sharing her entrepreneurial thought leadership at conferences and universities, including Carnegie Mellon, NYU Stern School of Business, The Harvard Club of New York and Internet of Things World. Follow Natalie on Twitter: @NatalieZfat

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