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Chris Mertens

Chris Mertens is Vice President of Samsung’s U.S. End User Sales, B2B Displays, and has been with the company since 2013. His team is charged with enabling solutions for partners across industries that will maximize impact for their customers with Samsung's Professional Display and Memory products. Chris has more than 20 years senior leadership experience in the technology space across industries.

Posts By Chris Mertens

In Store

Revamping the retail media experience with AI analytics and customer data

Today's retailers must engage customers in new ways. Key to that is a content management system that provides data analytics for retail. Here's why.

Interactive retail technology video wall in luxury perfume store
In Store

Futureproofing your retail business with digital solutions

What does the future of retail look like? Samsung exec Chris Mertens explains how technology is transforming retail, and how businesses can keep up.

In Store

Revamping the retail experience with AI analytics and customer data

Paired with AI-powered analytics and in-store consumer data, digital displays allow retailers to transform the modern shopping experience.

LED Displays

Samsung Awards Shine Light on Best of Best in Smart Signage

Here are the winners of the 2019 Samsung Smart Signage Awards, celebrating excellence in pro A/V and digital signage.

Video LED Displays

Samsung’s Resolution Tour Brings Display Showcase to Your City

Samsung's 2019 Resolution Tour is a unique pro A/V experience that offers a high-tech showcase and conversations with Samsung experts.

Interactive Displays

Retail’s Customer Journey Goes Digital With Signage at NRF

Experience-enhancing display technology will be showcased at the 2019 National Retail Federation trade show in New York.