Mobile banking technology empowers branch workers to give customers the high-touch, personalized experience they require.
In this News Insight, American Banker speaks with Origin Bank's Corey LeBlanc about how smaller banks can leverage big data to enhance customer service.
Banks are learning lessons from retail about providing stellar customer service and creating a better experience at the bank branch.
Banks have rightly focused on digital transformation, but the branch experience will still be critical to the future of banking.
Banking's digital revolution isn't over, it's just moving to the branch. Here are three pillars of a consultative branch banking experience.
Download Celent's detailed new report on banking customer expectations, and why your next digital transformation should focus on branch banking.
In this News Insight, American Banker highlights how legacy IT systems remain a barrier to a better branch banking experience.
Mountain America Credit Union is a full-service financial institution that wanted to transform the member experience at its branches. As members increasingly conducted simple transactions online and on mobile devices, Mountain America branches wanted to transform into an “open concept” venue, where employees and members could easily discuss and plan more complex financial services.Mountain America partnered with Samsung and RevelTV, a digital signage and video content integrator, to create a compelling visual experience that aligned with the branch’s transformation initiative.
Fine-tuning digital signage placement and content is critical to creating an engaging bank branch experience.
To stay competitive, banks are taking advice from the retail sector and integrating new technology in the branch.